Marketing Automation Blog

Stay up to date with the latest posts, case studies and webinars from SharpSpring.

Social Media Week in Review for March 10-March 16

chrislandman - Mon, March 17, 2014

Another week has come and gone in the world of marketing automation. The first full week in March is now behind us. Let’s take a look at what you might have missed in the world of marketing automation and marketing technology. Here are the ten stories that you need to the know in the world…

Continue reading...

4 Blogging Basics For A Content Marketing Strategy

chrislandman - Fri, March 14, 2014

Blogging is a key part of a content marketing strategy, but writing blog posts without a built in strategy can represent your brand in a negative fashion. In a previous post, I touched on how to prepare for writing a blog. Once you have all the elements in place for the blog post, it’s time…

Continue reading...

Agency Partner Update: Giving Partners More Control

chrislandman - Wed, March 12, 2014

SharpSpring can’t give you back an hour of sleep. However, we have plenty of updates to share with you, which will provide for a restful night’s sleep. SharpSpring marketing automation continues to give your clients all the tools they need to automate their marketing strategy. Increased recognition  SharpSpring continues to surprise people with it’s marketing…

Continue reading...

The 3 Top Strategies for Generating Leads With Marketing Automation

chrislandman -

Lead Generation, like Chess is all about strategy. Mandatory Credit:Flickr/Creative Commons/David Kinney The No. 1 objective before moving onto anything else with marketing automation should be to increase inbound leads. The main purpose of marketing is to generate leads, drive sales and increase ROI. Marketing Automation gives you all the tools necessary for generating leads….

Continue reading...

Two Challenges Email Marketing Campaigns Must Overcome

chrislandman - Mon, March 10, 2014

Email marketing campaigns are a great way to generate leads, but there are two common problems that need to be worked through when devising email marketing campaigns The spam folder and the ancient art of email blasting are two problems that all email marketing campaigns encounter. SharpSpring allows you overcome these problems by allowing you…

Continue reading...

Social Media Week In Review for March 3-March 9

chrislandman -

Before we spring forward, let’s take a look back at the week that was in social media. Here is a look at the 10 stories that highlight the week of March 3-March 9 in the world of marketing, marketing automation and marketing technology. Social Media Links   No. 1 Trends & Benefits of Marketing Automation…

Continue reading...

3 Useful Aspect of Voice-based Marketing Automation

chrislandman - Thu, March 6, 2014

Accessibility is vital in today’s smartphone rich world. Voice-based marketing automation allows marketing departments to be flexible in a mobilized world. Businesses that decide not to use voice-based marketing automation, are essentially operating in the dark when it comes to inbound marketing. According to BIA/Kelsey, 30 billion inbound sales calls were made to businesses in…

Continue reading...

Agency Partner Update: Empowering Our Partners

chrislandman - Thu, February 13, 2014

On the eve of Valentine’s Day, love is in the air, and although we haven’t automated love, we’re pretty close to automating everything else. We have wave of updates to share with you. And yes, the CRM is coming very soon. Hope you love these updates as much we do. Partner Update Have a technical…

Continue reading...

Agency Partner Updates: More Marketing Automation

SS-Admin - Thu, January 30, 2014

SharpSpring’s incredible marketing automation tools deserve an easy-to-use CRM, so we are focusing our energy on building an additional CRM for your clients not currently using a CRM. Our new CRM will also be available for your agency to use at no additional cost. We’re weeks away from pulling back the curtain on this project. Along…

Continue reading...

Agency Updates: New Features and Upgrades

SS-Admin - Thu, January 16, 2014

SharpSpring is on the map! (Can you find us on the Marketing Technology Landscape? Hint: we’re right next to Adobe). We’re taking the bestmarketing automation tools to unprecedented new heights. Let’s dive in to all the new features now available in SharpSpring.   SharpSpring Now Linked to LinkedIn The value of marketing automation is the ability…

Continue reading...