Marketing Automation Blog

Stay up to date on the latest tools and trends in marketing.

Two Challenges Email Marketing Campaigns Must Overcome

chrislandman - Mon, March 10, 2014

Email marketing campaigns are a great way to generate leads, but there are two common problems that need to be worked through when devising email marketing campaigns The spam folder and the ancient art of email blasting are two problems that all email marketing campaigns encounter. SharpSpring allows you overcome these problems by allowing you…

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Social Media Week In Review for March 3-March 9

chrislandman -

Before we spring forward, let’s take a look back at the week that was in social media. Here is a look at the 10 stories that highlight the week of March 3-March 9 in the world of marketing, marketing automation and marketing technology. Social Media Links   No. 1 Trends & Benefits of Marketing Automation…

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3 Useful Aspect of Voice-based Marketing Automation

chrislandman - Thu, March 6, 2014

Accessibility is vital in today’s smartphone rich world. Voice-based marketing automation allows marketing departments to be flexible in a mobilized world. Businesses that decide not to use voice-based marketing automation, are essentially operating in the dark when it comes to inbound marketing. According to BIA/Kelsey, 30 billion inbound sales calls were made to businesses in…

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Agency Partner Update: Empowering Our Partners

chrislandman - Thu, February 13, 2014

On the eve of Valentine’s Day, love is in the air, and although we haven’t automated love, we’re pretty close to automating everything else. We have wave of updates to share with you. And yes, the CRM is coming very soon. Hope you love these updates as much we do. Partner Update Have a technical…

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Agency Partner Updates: More Marketing Automation

SS-Admin - Thu, January 30, 2014

SharpSpring’s incredible marketing automation tools deserve an easy-to-use CRM, so we are focusing our energy on building an additional CRM for your clients not currently using a CRM. Our new CRM will also be available for your agency to use at no additional cost. We’re weeks away from pulling back the curtain on this project. Along…

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Agency Updates: New Features and Upgrades

SS-Admin - Thu, January 16, 2014

SharpSpring is on the map! (Can you find us on the Marketing Technology Landscape? Hint: we’re right next to Adobe). We’re taking the bestmarketing automation tools to unprecedented new heights. Let’s dive in to all the new features now available in SharpSpring.   SharpSpring Now Linked to LinkedIn The value of marketing automation is the ability…

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Last Agency Partner Updates of 2013

SS-Admin - Thu, December 19, 2013

We are working hard to ensure SharpSpring ends 2013 with more features and better usability than ever before. We are refining our current tools while aggressively building a CRM with unique solutions for lead management.  Below are a few of our most recent updates. Application Co-branding If you like your logo as much as we like…

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Agency Updates: New Features and Upgrades

SS-Admin -

This Holiday season we’re spreading the joy of marketing automation to agencies across the country. We don’t have reindeer to pull a slay, but we are continuing to build the best marketing automation platform on the market. We’re making SharpSpring even better. We hope you enjoy the holidays as much as you enjoy these upgrades….

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Google Adwords Integration

SS-Admin - Wed, July 17, 2013

​One of the hardest things to do as a marketer is to connect the dots in your AdWords conversion funnel to figure out exactly which keywords and search queries are delivering your quality leads that eventually turn into sales. Sure, it’s easy to set up goal tracking and see how many leads filled out a…

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The Evolution Of SharpSpring (Video)

SS-Admin - Tue, July 9, 2013

​Have you ever wondered what a website or web application actually “looks like” in cyber space as it’s created and evolves? So did we. Thankfully we have a contingent of super smart developers with all kinds of neat tools to help us see exactly that. Our dev team used a Gource plugin to create a…

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