Last updated on February 10, 2018
SharpSpring has launched customizable buyer Personas, which make segmentation and targeted messaging much easier. This new feature allows you to: More effectively target your customer audiences Escalate the power of your dynamic emails and landing pages Improve your segmentation processes Increase your open rates, click-through rates and conversions Why Personas?…
Last updated on February 10, 2018
Twenty years ago as a marketing agency founder and executive, I hungered to visualize more clearly the value we provided clients, both to prove ROI and to make our firm indispensable. For certain, I knew we were effectively executing programs and campaigns against an overall strategy, but connecting specific tactics…
Last updated on April 9, 2021
What separates an average dish from an extraordinary one? That is a question I’ve been thinking about lately as I begin meal planning for the holidays. From what I’ve learned, sometimes one extra ingredient can make all the difference. Just like that magical ingredient in the perfect holiday recipe, there’s…
As a Swedish SharpSpring partner in a market dominated by HubSpot, I often have to fight for credibility against the industry giant since most customers have already equated the concept of “Inbound” with HubSpot. As SharpSpring partners, we are well aware that HubSpot is just one solution among many. The…
