Tips & Tactics for Your Small Brick-and-Mortar Clients

Bring Small Businesses Into the Digital Age with Marketing Automation

On Demand Webinar
Air Date:Β 
August 16, 2017

Duration:Β 1 hour
Rafael Zabala
Koertni Adams, Marketing Director, SharpSpring
Koertni Adams

Until recently, only large enterprises could afford marketing automation. The high cost of marketing automation left small businesses outside of the digital marketing arena. Now, there are robust platforms that small and mid-sized companies can access – without breaking the bank.

In this webinar, we discussed how to successfully pitch and implement marketing automation for small businesses. It included a success story about a local restaurant chain and how to:

  • Quickly implement practical digital marketing lead collection strategies
  • Use automated email campaigns to nurture leads
  • Leverage online reviews to further grow a small business
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Rafael Zabala

Chief Strategy Officer, Interactive Marketing

Rafael leads the Interactive Marketing (IM) team in overall execution of online marketing. Specialized services include web design, search engine optimization, Google Adwords pay per click, marketing automation, demand generation, and salesforce.com consulting.

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Koertni Adams

Partner Enablement Manager, SharpSpring

Koertni came to SharpSpring from a partner agency. She has walked in your shoes pitching and using marketing automation. She now develops content, programs, events and other resources to help agency partners become even more proficient at growing revenues and serving clients.

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