Schadenfreude. Ever heard of it? It’s the pleasure one derives from the misfortune of others.
We invite you to do that at our expense in the hopes that you’ll learn from our webinar missteps.
Two weeks ago, we hosted the first of a series of SharpSpring webinars designed to share best practices and case studies related to marketing automation.
We started small, inviting only our current agency partners.
We did a dry run the day before.
We retested audio and web connections 30 minutes before go-live.
The result? Complete freaking train wreck!
Once we started the webinar, our network connectivity collapsed – both the connection leading into our building and our wi-fi.
Beyond that, our internal presenters had issues with the wireless headsets they were using.
These factors added up to multiple restarts and one final decision – pull the plug 15 minutes in.
Ugh! #EPIC #FAIL
No one wants to make a mistake publicly. But the only thing worse than doing that is failing to accept and learn from those mistakes.
Thanks to those changes, our webinar we held two weeks later was a success. Woohoo!
But these steps are just the beginning. We want to build on those minor victories, and so should you…which leads us to our next webinar:
Mike Agron, WebAttract
April 30, 11am EDT
Mike is a webinar expert. You can bet that all of us will be watching and taking notes. We hope you’ll join us and do the same.
In the meantime…beware of trains and train-wreck webinars.
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