Last updated on April 22, 2021
Todayâs marketing strategy employs a variety of tactics, including email, green, holistic and direct marketing. A successful campaign might include aspects from all of them. Most companies these days know the benefits of paying close attention to social media, where they can discover trends, new ideas to build from, and ways to relate to their audience. Social media has also…
Last updated on April 22, 2021
Algorithms? Automation? AI? Sounds like science fiction but itâs just another day in the digital marketing space. Flush with new technologies, this industry is always evolving. And new concepts beget new language. These terms can seem daunting if youâre new to digital marketing. However, this jargon is the only way to understand the best strategies, tactics, and optimizations available to…
Last updated on March 16, 2021
Ever-evolving marketing jargon: it just seems to come with the territory. From acronyms to shorthand and nicknames for emerging technologies, sometimes it can feel like marketers are creating their own language. Donât worry! Youâre not alone in feeling like you have to look up every acronym. If youâre diving into email marketing and feeling overwhelmed by the language, this helpful…