Compare Act-On Pricing and Reviews
for Top 5 Competitors

Act-On pricing, reviews, and features compared against top competitors.

Act-On Reviews

SharpSpring Reviews SharpSpring ReviewsAct-On Reviews
Trust Radius
Trust Radius
TermsAnnual and monthly optionsAnnual contract paid up front
Annual Cost*$10,500$27,600
SharpSpring Logo
Trust Radius
ActOn Logo
Trust Radius
TermsSharpSpring LogoAnnual and monthly options ActOn Logo Annual contract paid up front
Annual Cost*SharpSpring Logo$10,500 ActOn Logo $27,600

* Cost for all products based on 20K contacts.

SharpSpring Review

SharpSpring launched in 2014 with a focus on digital marketing agencies. Today, more than 1,700+ agencies use SharpSpring to grow their revenue and deliver marketing automation and associated services to clients. SharpSpring has annual and monthly payment options and is a fraction of the cost of competitors.

Act-On Review

Act-On offers enterprise-level marketing automation, website management tools and a basic partner system for agencies, relying heavily upon integration with other CRM platforms and services. Marketing and sales teams at more than 3,000 companies use Act-On.

Act-On Pricing

Compare Act-On pricing and terms to SharpSpring, a competitive alternative to Act-On. Review the details, including the number of contacts, what’s required up-front and how Act-On compares on onboarding costs.

SharpSpring Pricing SharpSpring PricingAct-On Pricing
20k Contact PlanEnterprise
Get Started Cost$3,025

(As little as)

Monthly Cost$875/mo$2,300/mo
Annual Cost$10,500$27,600
Onboarding (One Time)$1,800$1,000
API Calls Included Per Day5k25K
Marketing UsersUnlimited6
Sales UsersUnlimited100
Emails Included Per Month100KUnlimited

SharpSpring wins on cost and contract type.

SharpSpring comes in substantially lower than Act-On when it comes to monthly costs and is slightly lower for onboarding.

SharpSpring Pricing & Terms Comparison

Act-On Email Software Comparison

Compare Act-On’s email marketing features to SharpSpring’s. See how Act-On competes in key areas, such as the email designer, dynamic content and render testing. Find a competitive alternative to Act-On for email automation.

SharpSpring Email Software Comparison SharpSpring Email Software ComparisonAct-On Email Software Comparison
All PlansEnterprise
Drag-And-Drop Designer
WYSIWYG Interface
Dynamic Content
Responsive Templates
After-The-Click Tracking
Render Testing$
A/B Testing
RSS Email Syndication

Feature parity in email marketing, but edge to Act-On.

Email marketing is at the core of all marketing automation platforms. SharpSpring and Act-On both excel in this area by offering all of the features that help agencies use email as an effective campaign tool for their clients.

SharpSpring Email Features Comparison

$ = available for additional charge

Act-On Automation Platform Alternatives

Explore alternatives to Act-On in automation features. See how Act-On compares in key areas, such as branching workflows, behavior-based automations and more. Find an alternative to Act-On for key automation functions that drive your marketing.

SharpSpring Automation Platform Competitors SharpSpring Automation Platform CompetitorsAct-On Automation Platform Competitors
All PlansEnterprise
Visual Workflow Builder
Unlimited Workflows and Tasks
Triggers and Filters
Branching Workflows
Time-Based Automations
Behavior-Based Automations
Advanced Lead Scoring
Dynamic Lists
Advanced Segmentation
Dynamic Landing Pages

Edge to SharpSpring on flexibility and features.

Automation is another area where SharpSpring and Act-On both have a rich feature set. However, SharpSpring offers personas for marketers to target prospects better with dynamic content, and a visual workflow builder to help them visualize the buyer’s journey.

SharpSpring Automation Features Comparison

Act-On Forms Software Alternatives

Compare key form features between Act-On and a top competitor. See how Act-On compares in key form functions, such as analytics, auto-complete, progressive profiing and more. Compare dynamic form features. Find an alternative to Act-On for form building – a vital component of lead collection for marketers.

SharpSpring Forms Software Alternatives SharpSpring Forms Software AlternativesAct-On Forms Software Alternatives
All PlansEnterprise
Drag-And-Drop Form Designer
Dynamic Forms
Use CSS To Match Your Site
Customized Fields
Custom Calls To Action
Progressive Profiling
Form Analytics
Third-Party Forms Supported
Third-Party Post-Back
GoToWebinar Connected
WebEx Connected

Edge to Act-On, but SharpSpring’s auto-fill can be more effective.

Act-On offers progressive profiling to gather data incrementally from leads, but this is due to a philosophical difference between the two platforms. SharpSpring’s approach is to use auto-complete to fill in information previously provided, but it continuously allows leads the option to update their email, phone or other information that has changed since their last visit.

SharpSpring Form Features Comparison

Act-On Contacts and Tracking Platform Comparison

View a side-by side comparison of Act-On and SharpSpring for contact tracking features. Learn about Act-On alternatives for contact tracking. Compare key functions, such as anonymous site visitor tracking, daily email of site visitors, and more. Find a competitor to Act-On that makes it easy to track your contacts through the sales and marketing funnel.

SharpSpring Contacts and Tracking Platform Comparison SharpSpring Contacts and Tracking Platform ComparisonAct-On Contacts and Tracking Platform Comparison
All PlansEnterprise
Identify Anonymous Site Visitors
Contact Info From Anonymous Visitors (e.g., Reverse IP Look-Up) (ZoomInfo)
Track Behavior History Of Known Leads
Timeline Of Lead Interactions
Daily Email Of Site Visitors
Important Page Visit Tracking
Advanced Lead Scoring

Contact tracking features pair up.

Both platforms track information on anonymous site visitors and then tie those histories to their respective leads upon form fill-out. Both providers also offer reverse IP lookup to see visitors’ companies.

SharpSpring Contact Tracking Comparison

Act-On Landing Page Software Alternatives

Landing pages are key to conversions, so be sure you’ve got the right tool. Compare the landing page designers in Act-On vs SharpSpring. Learn about alternatives to Act-On for building and designing landing pages that convert. Compare key functions and features, such as dynamic content, a template library, and more.

SharpSpring Landing Page Software Alternatives SharpSpring Landing Page Software AlternativesAct-On Landing Page Software Alternatives
All PlansEnterprise
Point-And-Click Designer
WYSIWYG Interface
Dynamic Content
Library Of Responsive Templates
Optimize For Mobile
Build Single Landing Pages
Build Landing Page Funnels

SharpSpring wins with funnels.

SharpSpring goes beyond basic landing pages and offers pre-built and customizable funnels - a series of landing pages designed to work together to convert and transform visitors into leads.

SharpSpring Landing Page Builder Comparison

Act-On Blog Platform Alternatives

Fill the top of your funnel with a blogging tool that makes blogging easy. Compare the blog builder in Act-On and SharpSpring. See if there are alternatives to Act-On’s blogging tool. Compare key functions and features, such as social sharing, advance post scheduling, and more. See how Act-On’s blog tool stands up when it competes with others.

SharpSpring Blog Platform Competitors SharpSpring Blog Platform CompetitorsActOn Blog Platform Competitors
All PlansEnterprise
Point-And-Click Editor
WYSIWYG Interface
Dynamic Content
Library Of Responsive Templates
RSS Email Syndication
Advance Post Scheduling
Social Sharing Widget

Blog builder unique to SharpSpring.

If content is king, SharpSpring wins. Its blog builder is designed to give your top-of-the-funnel marketing and lead acquisition efforts the royal treatment. SharpSpring’s blog builder is also dynamic, allowing a blog to automatically respond to a lead’s attributes.

SharpSpring Blog Builder Comparison

Act-On Social Media Software Comparison

Track social media efforts in your marketing automation platform. See how Act-On’s social media features compete with SharpSpring’s. See what alternatives exist for Act-On in terms of social media. Compare key functions and features, such as social sharing, measuring social conversions and more. See how Act-On’s social features perform and what alternatives there are.

SharpSpring Social Media Software Comparison SharpSpring Social Media Software ComparisonAct-On Social Media Software Comparison
All PlansEnterprise
Social-CRM Integration
Social Profiling
Social Listening / Monitoring
Social Publishing
Social Media Conversions
Content Calendar

Edge to SharpSpring in social features.

Both solutions offer social media profiling and the ability for the sales team to interact with leads through social channels. More importantly, both platforms can track social media conversions/ROI. SharpSpring offers more with its content calendar, which allows users to get a holistic view of all their scheduled emails, blog posts and social content.

SharpSpring Social Media Features Comparison

Act-On Sales Platform Alternatives

Unite sales and marketing teams in your marketing automation platform. See how Act-On’s sales tracking features compare to SharpSpring’s. Check out Act-On CRM alternatives. Compare key functions, such as integrations, lead scoring and more.

SharpSpring Sales Platform Alternatives SharpSpring Sales Platform AlternativesAct-On Sales Platform Alternatives
All PlansEnterprise
Built-In CRM
Advanced Lead Scoring
Adjustable Universal Lead Scoring
Native Salesforce Integration
Shopping Cart Integration
Built-In Call Tracking
Custom Notifications
Report Scheduling

Edge to SharpSpring in sales feature set.

SharpSpring sets itself apart from competitors by providing reporting features and a free CRM that’s also optional (i.e., it plays nice with other CRMs). With Act-On, a user must have another CRM; otherwise data is simply stored in what is effectively a repository.

SharpSpring Sales-Focused Features Comparison

Act-On Software Integrations Alternatives

Integrations are vital to ensuring your marketing automation platform performs. Is the system open to integrations? See how well Act-On integrates with other tools like CRMs, CMSs and more. See how Act-On compares to SharpSpring on integrations.

SharpSpring Software Integrations Comparison SharpSpring Software Integrations ComparisonActOn Software Integrations Comparison
All PlansEnterprise
CMS Compatibility
Open API
Zapier Integration
Piesync Integration
Multiple Device Tracking
Third-Party/Native Form Compatibility
Native Salesforce Integration
Advanced Reporting/Data Exports

Parity in platform features.

The platforms stack up well here, with both offering key integrations that are of value to marketers.

SharpSpring Platform Features Comparison

Act-On Platform Support Alternatives

Does Act-On stand behind the platform with comprehensive, free support? Will Act-On support migrate you from another platform? Check out how Act-On alternatives compare in customer support. Watch out for extra fees from Act-On.

SharpSpring Platform Support Competitors SharpSpring Platform Support CompetitorsAct-On Platform Support Competitors
All PlansEnterprise
Dedicated Customer Success Manager
Platform Migration SupportAll PlatformsMarketo / HubSpot Only
In-App Contextual Support Videos
Phone, Email Support

Migrations – two vs. all.

Act-On only supports migration from Marketo and HubSpot. Whether you’re coming from HubSpot, Marketo or any other marketing automation platform, SharpSpring will guide you through the process.

SharpSpring Customer Support Comparison

Act-On Agency Features Competitor

See why SharpSpring is the top Act-On competitor when it comes to agencies. Agencies choose SharpSpring as a Act-On alternative because it compares well on agency-specific features that Act-On doesn’t include. SharpSpring doesn’t treat agencies like resellers – they are partners. SharpSpring’s agency pricing puts agencies in control to decide what to charge – or even if to charge – for marketing automation. Plus, SharpSpring lets agencies rebrand the platform to promote the agency rather than Act-On competing with you.

SharpSpring Logo SharpSpring LogoActOn Logo
Rebrandable Interface (logo/colors)
White-Labeled URL
Rebrandable Sales Materials
Rebrandable Notifications
Multi-Client Management Console
Add a Client In-App
Share Templates Across Clients

SharpSpring promotes YOUR brand.

Both platforms provide agency-focused features and allow agencies to determine how to charge clients. However, SharpSpring is specifically designed to build client relationships with the agency, not with a software provider. SharpSpring agency partners can reinforce their brands throughout the client relationship.

SharpSpring Agency Features Comparison

Easiest Provider to Work With

Fraction of the Cost of Competitors • Month-to-Month Contracts • Unlimited Users/Support

Month-to-Month Billing

A fraction of the cost of competitors and no long term contract.

Free, Unlimited Support

Phone and email support is 100% free. 100+ training videos. A dedicated customer success manager.

Intuitive Interface

Get up and running quickly. Contextual help on every page of the platform.

Flexible Platform

Powerful native integrations plus an open API and universal CMS compatibility.

Trusted by Thousands of Companies

Interested in learning more?Download the Complete Comparison Guide