Last updated on May 5, 2022
Social media has transformed the world of digital marketing. For better or worse, it represents most consumers’ preferred means of communication, entertainment, and information-seeking. That’s why many brands are eager to establish a strong social media presence — and these days, potentially even sell their products and services directly on the platform. For years, the common wisdom has been that…
Last updated on April 7, 2022
To keep up with what users want (and its popular step-sister, TikTok,) it seems like Instagram is coming out with a new update or feature every day. Between changing feeds and the heavy push toward video, Instagram has also unveiled tools that help creators make content within the app and keep fans engaged throughout. While it may feel frustrating to…