Last updated on October 30, 2020
Some types of marketing may seem self-explanatory. For instance, social media marketing builds connections with leads through social media networks, and email marketing is a stream of communication between you and your prospective customers via email. But what lies behind some marketing strategies may be less obvious from their title, for example, what the heck is product marketing? Simply put,…
Last updated on February 6, 2020
When you think dynamic duos, chances are you think of people and things similar to Batman and Robin, Bert and Ernie, Peanut Butter and Jelly, Wine and Cheese. But as a marketer, you should be thinking about Marketing Automation and CRM. This powerful pairing can completely revolutionize your marketing efforts, taking sales and ROI to the next level. While CRM…