Last updated on October 14, 2022
A solid social media strategy is essential to making sure that your social media marketing efforts are aligned with the rest of your marketing strategy. Consistency is key. There are many different approaches, styles, and layouts for a social media strategy. Would you be surprised if I told you that…
Last updated on October 10, 2022
We’ve all had a bad year, but not many of us can relate to Meta Platforms CEO Mark Zuckerberg’s year, as his wealth has been cut by $71 billion this year. Facebook, rebranded as Meta in 2021, is down approximately 57% this year. Meta’s business is changing rapidly and implementing…
Last updated on September 20, 2022
The iPhone's new features include the Always-On display, the first-ever 48MP camera on iPhone, Crash Detection, Emergency SOS via satellite, and an innovative new way to receive notifications and activities with the Dynamic Island. Sound impressive? It is! And a line from the Apple press release gives insight into the…
Last updated on September 15, 2022
Creating an effective email outreach strategy is something any business investing in digital marketing will have to face. Whether it’s for lead generation or nurturing, or for influencer marketing and link building, reaching out to people via email is an integral part of any marketing strategy. And yet, it can…
Last updated on September 9, 2022
What role does your small business’s website serve? Is it a digital business card? A 24/7 salesperson? A page that comes up when someone Googles your name? What exactly do SMB websites need to include in order to best help boost your business? Your site’s specific function will, of course,…