Last updated on December 27, 2019
Website traffic isnât the number-one goal in the game anymore â itâs lead generation. A study conducted late last year claims the most important metric for B2B marketers these days is lead quality. While generating high-quality leads has always been an objective for B2B marketers, itâs quickly becoming the top strategy for…
Last updated on February 11, 2018
Last updated on May 9, 2018
âWe need more video.â â CEO Thatâs basically how it started. We were in a meeting, and our CEO noted that we were missing the boat on video. I canât blame him. The numbers donât lie. Marketers who use video grow revenue 49% faster than non-video users. (VidYard) People spend…