Digital Marketing Innovations

Digital Marketing Innovations You Should Know About

Since its inception more than 30 years ago, digital marketing has turned from a new trend into a vital go-to strategy component for pretty much every organization. Tech has continued to evolve, creating unprecedented opportunities to analyze consumer behavior, disseminate information, and build immersive brand experiences. During the past couple of decades, the world has come to embrace the digital…

Top 10 Marketing Tips for 2022

Any industry that relies heavily on technology has major changes year after year. Marketing is one of those landscapes that changes so quickly, it’s challenging to keep up with the best practices. Here are 10 marketing tips to optimize your strategy this year, based on the latest trends: 1. Look for Opportunities to Diversify Most marketing budgets today don’t allow…
Marketing Automation Campaigns

Top 3 Trends in Automated Campaigns for 2021

Competition among businesses grows more fiercely each year, and with new trends and advanced technologies constantly evolving, it can be tough to stay on top of the latest marketing methods. For this coming year, a few emerging business trends are predicted to gain a lot of traction. These top trends include automated campaigns, mobile marketing and chatbots. Importantly, automation is…
Trends Trend Trending Design Concept

7 Marketing “Trends” for 2021 and Beyond

One of the most important jobs of being a business owner is constantly keeping an eye towards the future. Anticipating shifts in marketing trends is the best way to position your business in the lead. Over the past century, our world has seen advancements in technology which lets us accomplish tasks previously believed impossible. In the past couple of decades…
Young woman touching sensitive screen while selecting surface option.

Marketing Trends for 2020

We're almost through 2019. How has your marketing strategy evolved this year? At SharpSpring, our team has noticed an ever-pressing need to put the "custom" in customer service and reach people on an increasing variety of devices. The future holds a lot of potential for innovative marketing strategies. As we prepare for 2020, we're keeping a close eye on some…