Last updated on January 29, 2021
The most valuable asset businesses strive to gain is a loyal customer base. However, this is quickly affected by customer relations efforts. While the initial stages might not be troubling as you are dealing with a few clients, as your business grows, you might be overwhelmed by the growing number…
Last updated on January 25, 2021
When it comes to marketing, itâs not enough to churn out content and hope for the best. You need to be able to offer relevant, personalized content that your audiences want to engage with. To do that, however, you need to be able to collect data about your prospects â…
Last updated on January 25, 2021
You are probably familiar with inbound marketing -- even if youâve never heard of it! Itâs true, inbound marketing has become so ubiquitous to digital marketing that youâre constantly encountering these strategies whether youâre aware of it or not. Of course, the best inbound marketing shouldnât feel like marketing at…
Last updated on January 19, 2021
Both demand generation and lead generation can effectively add prospective new business to your marketing funnel, but these two philosophies work in different ways that are important to know about for a complete marketing strategy. Lead generation operates on the core idea of adding as many prospects as possible to…
Over the years, marketing has evolved to accommodate online retail and digital services. When it comes to the two types of marketing known as inbound and outbound, one has proven to be more successful with online shoppers. In this blog, youâll learn more about these different types of marketing and…
