
Last updated on July 20, 2020
Email campaigns are an essential part of any good marketing strategy, but they are only effective when they are well-thought-out. Effective businesses consistently optimize email campaigns; emails sent just for the sake of having an email marketing campaign can end up with poor user engagement or worse — your emails…

Last updated on July 14, 2020
When you think of prospecting, the first thing that pops into your head may be searching for gold. And while we’re not operating in the Old West, the way miners searched for gold is actually somewhat similar to modern-day sales and client prospecting.The concept of prospecting clients basically means focusing…

Last updated on April 9, 2021
Creating an effective sales strategy requires you to know your customer journey inside and out. Using models like sales funnels and click funnels can help you build the path you want your customers to take on their way from prospect to buyer. In this post, we will highlight the differences…

Last updated on September 14, 2020
If there’s one thing that every business can benefit from, it’s sales automation. That may sound like a big statement to make, but trust us, it’s true! If done correctly, sales automation can: Standardize and automate your sales process Enhance your CRM Save time by automating and streamlining repetitive tasks…

Last updated on July 7, 2020
Automated processes were invented to make life easier. Whether it’s an automatic mixer for expedited baking or power windows on your vehicle, automation takes repetitive, often tedious tasks and simplifies them for your convenience. So what is content automation when it comes to marketing and online strategy? In basic terms,…