Last updated on January 8, 2021
Selling software as a service does not need to be difficult! If you’re finding yourself at a loss, or just need some tips for how to sell SaaS products, you’re in luck. Keep reading, as this blog will provide you with some tried and true SaaS selling techniques to incorporate into your digital marketing strategy. Selling SaaS: Techniques and Strategies…
Last updated on October 27, 2020
Sales are what drive any company. This is why everywhere you turn, someone is trying to sell you something. When a salesperson approaches you, the way they talk about their product or service is part of what will determine whether or not you invest your time and money into it. As a salesperson, having an effective sales pitch that gains…
Last updated on October 27, 2020
Automating your sales funnel can solve one of the primary challenges most B2B organizations face: marketing and sales are often at odds. The sales team is working hard to work leads and close deals. They can be frustrated by a seeming lack of enough new leads coming in from the marketing team, or by a missing piece of information that…
Last updated on October 27, 2020
Whether your company is just starting out or is growing quickly, it’s important to understand that there’s a major difference between sales and marketing. While they can certainly be intertwined at times, sales and marketing each require very different strategies built on unique skills and techniques to generate interest in your company’s products and services – which is precisely what…
Last updated on July 14, 2020
When you think of prospecting, the first thing that pops into your head may be searching for gold. And while we’re not operating in the Old West, the way miners searched for gold is actually somewhat similar to modern-day sales and client prospecting.The concept of prospecting clients basically means focusing on locating hot leads and then guiding them through your…
Last updated on April 9, 2021
Creating an effective sales strategy requires you to know your customer journey inside and out. Using models like sales funnels and click funnels can help you build the path you want your customers to take on their way from prospect to buyer. In this post, we will highlight the differences between click funnels vs sales funnels. What is a Click…
Last updated on September 14, 2020
If there’s one thing that every business can benefit from, it’s sales automation. That may sound like a big statement to make, but trust us, it’s true! If done correctly, sales automation can: Standardize and automate your sales process Enhance your CRM Save time by automating and streamlining repetitive tasks Automate meeting scheduling and followup Lead rotation Set up email…
Last updated on April 9, 2021
Proper Lead Nurturing is Key to Reducing Client Attrition When Credit Union 2.0, a digital marketing fintech company, approached SharpSpring looking for help increasing client retention, they were experiencing a customer churn of 6 to 9 months. Credit Union 2.0 wanted to be able to display greater value to their clients. But because they relied on their customers to administer…
Last updated on April 9, 2021
As you manage your brand, you’ve probably noticed just how many moving parts there are. You need to consistently offer customers and leads opportunities to engage with your brand and gather information, whether that’s through social media, email, search engines or by directly reaching out to your sales and support team. With so many communication channels to monitor, how can…
Last updated on January 28, 2020
When I began my career in sales, I never thought about using sales email templates. I would power through my work days – making calls, confirming appointments, scanning company updates. Then, when I needed to send a follow-up email to one of my prospects, my momentum would screech to a halt. I’d stare at my screen and wonder, “Okay, how…